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The cryptocurrency market’s popularity rose exponentially in the last decade or so. The difference is stunning if one looks at the market capitalization of the entire industry today and compares it with, say, ten years ago.
So, knowing what drives people to invest in cryptocurrencies is interesting.
Guess no more.
A study by the Federal Reserve, called Federal Reserve’s 2022 Diary of Consumer Payment Choice, sheds light on this topic. So here are the main three reasons why investors hold crypto:
The overwhelming majority of individual investors own cryptocurrencies because they believe it is a good investment. More precisely, 67% of investors are crypto owners only from an investment perspective.
While this is impressive, it also tells much of the industry. It means that most investors are just speculating and hoping for higher prices than the ones they paid.
Coupled with the fact that only 0.3% of the respondents said they use it to buy goods and services in the United States, it tells much about the main reason people invest in cryptocurrencies.
Another reason to own crypto is that investors want to have exposure to new technologies. 20.7% of investors are interested in new technologies, which is a good enough reason for them to buy and hold cryptocurrencies.
1.6% of investors do not trust the US government or the US dollar. While not a big number, it reflects investors’ belief that the US government’s policies failed to support the local currency, and thus, investors turned to cryptocurrencies.
The rest of the respondents fell into other categories, which sum up to 8.6%.

Looking at the charts, Shiba Inu (SHIB) and Bitgert (BRISE) have been some of the best-performing cryptocurrencies in the market this month. The two coins have increased by +20% this month at press time. But why are Bitgert and Shiba Inu attracting so much attention?
Well, crypto analysts have been reviewing these two projects, and the hype around them, especially on the products these teams are developing, is the biggest factor driving their impressive traction in the market. They have some of the most exciting developments this week.
The number of searches for the Shiba Inu and Bitgert projects has also increased exponentially this month. This is according to the Google search trends data. Here are reasons why these projects are getting a lot of attention this month;
The Bitgert roadmap V2 delivery has been one of the biggest reasons why investors are holding this coin, even during bear conditions. There are many disruptive products coming from this roadmap, which have massive potential to explode this coin. Some of these products launched recently, and others are coming up in the next few weeks.
Bitgert exchange has attracted a lot of attention this month because of its zero trading fee, among many other disruptive features. The Bitgert Paybrise has also been attracting a lot of attention this month. The news about the Bitgert official DEX launching this month has also excited the crypto community.
Bitgert is also attracting attention because of its decentralized marketplace, which the team is building today. Therefore, the crypto community is excited about the developments that Bitgert has delivered and is working on this month. That’s why $BRISE is performing well this month.
The Shiba Inu coin has attracted a lot of attention because of the key products that the team is building. The Shibarium is going to be a game-changer, according to crypto experts, and this is why it is attracting the crypto community.
The layer-2 blockchain solution for Shiba Inu will make transactions cheaper and faster. That’s why it is a crucial product. Shiberse is another key product that is expected to explode SHIB value in the next few weeks. This is a Shiba Inu metaverse product, which crypto experts believe will be a game-changer for this project. These are two reasons SHIB is gaining traction in the market.
Bitgert and Shiba Inu will be some of the best cryptocurrencies to watch this month. The massive developments that these projects are working on are the reason why they are attracting investors’ attention. They might make an ideal investment today.