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Coinbase is entering 2026 with a platform that looks increasingly different from a traditional crypto exchange.
The company is placing greater emphasis on stablecoins, its Ethereum layer-2 network Base, and a wider range of trading products that stretch well beyond digital tokens.
The shift reflects how crypto platforms are adapting as growth in spot trading cools and competition intensifies.
Rather than positioning itself only as a gateway to cryptocurrencies, Coinbase is aligning its business around broader financial access, with trading, payments, and onchain activity increasingly converging inside a single ecosystem.
In a New Year’s post, Brian Armstrong reiterated Coinbase’s ambition to build what it calls an “everything exchange.”
The strategy focuses on expanding product lines so users can trade and interact with multiple asset classes from one interface.
That direction was formalised at the company’s year-end conference in December, where Coinbase rolled out stock trading and prediction markets.
These launches marked a clear move beyond cryptocurrencies and into areas traditionally dominated by retail brokerages and derivatives platforms.
Coinbase executives have framed the rollout of stock trading on the main app as a key step toward enabling round-the-clock access to markets, with crypto, equities, and exchange-traded funds sitting side by side.
Coinbase’s product push is not limited to its exchange. The company has rebranded its wallet as an “everything app,” adding social networking features and deeper onchain functionality.
The aim is to keep users active across more use cases, rather than relying solely on trading volumes.
The company has also launched onchain prediction markets in partnership with Kalshi, allowing users to participate in markets tied to real-world events.
Alongside this, Coinbase has flagged plans for perpetual futures that would cover both crypto assets and stocks.
These additions move the platform further into direct competition with firms that operate across equities, derivatives, and commodities, rather than only crypto-native rivals.
Stablecoins form a central part of Coinbase’s longer-term roadmap.
The company has described them as essential financial infrastructure, particularly for cross-border payments, payroll, and settlement.
Armstrong has said banks are likely to seek interest-bearing stablecoin products over time, underlining Coinbase’s view that stablecoins will play a growing role in mainstream finance.
Base, Coinbase’s Ethereum layer-2 network, is positioned as another pillar of this strategy.
The network is designed to support consumer applications, creators, and onchain services that can scale beyond Ethereum’s main chain.
However, Base’s handling of creator coins has attracted criticism from some developers, who argue the approach risks prioritising viral growth while the company promotes creators as a key onboarding channel.
JPMorgan Chase has officially launched its blockchain-based deposit token, JPM Coin (JPMD), on Base, the Ethereum layer-2 network developed by Coinbase. The rollout, announced on Nov. 12, marks a significant collaboration between the largest US bank and the largest US crypto exchange.
According to Base’s official post on X, the proof of concept for JP Morgan’s USD deposit token, JPMD, is now available for transfers on Base. The team also noted that the token could see commercial banking transactions executed within seconds, not days.
From proof of concept to fully live.
J.P. Morgan’s USD deposit token, JPMD, is now available for institutional transfers on Base.
Moving money should take seconds, not days. Commercial banking is coming onchain. pic.twitter.com/cW6tMPLvsw
— Base (@base) November 12, 2025
The JPM Coin token represents US dollar deposits held at JPMorgan and allows institutional clients to conduct 24/7, near-instant payments using blockchain rails instead of traditional clearing systems. The launch follows JPMorgan’s earlier pilot program with Mastercard, Coinbase, and B2C2, which tested interoperability between banks and blockchain ecosystems for settlement efficiency.
JPMorgan’s blockchain unit, Onyx, designed the system to streamline cross-border payments and liquidity transfers, leveraging Ethereum’s smart contracts.
On Nov. 11, JPMorgan announced a separate partnership with DBS Bank to pilot tokenized deposit transfers, further signaling its intent to expand blockchain integration across global financial networks.
The bank is also developing a euro-denominated version (JPME), pending regulatory approval in the European Union. Global Head of the global co-head of JPMorgan’s blockchain division Kinexys, Mallela Naveen confirmed a trademark “JPME” filing for the potential euro-denominated token.
Today @Coinbase is announcing our decision to leave Delaware and reincorporate in Texas. This decision was not made lightly, but we’ll always do what’s best for our customers, our employees, and our shareholders. 1/6
— paulgrewal.eth (@iampaulgrewal) November 12, 2025
Meanwhile, Coinbase revealed plans to shift its legal incorporation from Delaware to Texas following shareholder approval. Chief Legal Officer, Paul Grewal said the exchange aims to capitalize on Texas’s pro-business regulatory environment and greater legal protections for corporate entities.
As recent moves by JPMorgan and Coinbase deepen Bitcoin
BTC
$101 816
24h volatility:
0.8%
Market cap:
$2.03 T
Vol. 24h:
$62.70 B
adoption in global payments, speculative traders are eyeing early-stage projects like Best Wallet (BEST) for the next bull market cycle.
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Disclaimer: Coinspeaker is committed to providing unbiased and transparent reporting. This article aims to deliver accurate and timely information but should not be taken as financial or investment advice. Since market conditions can change rapidly, we encourage you to verify information on your own and consult with a professional before making any decisions based on this content.
Ibrahim Ajibade is a seasoned research analyst with a background in supporting various Web3 startups and financial organizations. He earned his undergraduate degree in Economics and is currently studying for a Master’s in Blockchain and Distributed Ledger Technologies at the University of Malta.
Cardano founder Charles Hoskinson has suggested Coinbase CEO Brian Armstrong as a top candidate for the proposed crypto policy role in Donald Trump’s second administration.
In a Nov. 20 post on X, Hoskinson outlined key qualifications for a “Crypto-Czar,” emphasizing neutrality, collaboration across protocols, and a firm grasp of crypto’s unique value. He also criticized the current administration’s regulatory missteps in the sector.
Hoskinson argued that Armstrong’s leadership at Coinbase makes him an ideal fit. Under Armstrong’s guidance, Coinbase became the largest crypto exchange in the US and one of the first publicly traded crypto companies.
Hoskinson highlighted Armstrong’s resilience in navigating the government’s regulatory challenges and pointed out his ability to unite the industry and spearhead legislative progress. He stated:
“Coinbase has grown into one of the pillars of crypto and has had to endure the unfair tactics of a government committed to regulation through enforcement. I know [Armstrong] could build a broad tent coalition to bring the industry together and help us get the government rallied behind real action including passing new laws.”
While Hoskinson praised Armstrong’s credentials, crypto community members suggested other candidates, such as pro-XRP attorney John Deaton, for the role.
Meanwhile, Hoskinson also detailed his plans to support legislative efforts for the crypto industry.
Drawing from his experience in Wyoming, where he contributed to passing 31 crypto-focused laws, he aims to work closely with Congress to address federal overreach and establish regulations that attract traditional industries to blockchain.
In January, Hoskinson’s company Input Output‘s Policy initiative will launch “Operation Baseline,” a project to survey the US crypto landscape, identify inefficiencies, and propose actionable policies. He plans to share these findings with lawmakers and the new Crypto-Czar to ensure clear objectives for regulatory reforms.
Hoskinson stressed that collaboration within the industry is crucial to making the US the leading hub for crypto and blockchain innovation. He stated:
“The president’s goal is to make America the best place in the world to start and run a cryptocurrency and blockchain business. We as an industry have to come together to make that happen.”
Coinbase, the largest cryptocurrency exchange in the US, has officially launched its new tokenization product, Coinbase Wrapped Bitcoin (cbBTC), marking a significant development in the tokenization of Bitcoin across blockchains.
The newly launched ERC20 token is fully backed 1:1 by Coinbase’s Bitcoin holdings, allowing holders to interact with decentralized finance (DeFi) applications on Ethereum and Base.
The release of cbBTC provides an innovative bridge between Bitcoin and Ethereum’s DeFi ecosystem, giving Bitcoin holders more ways to lend, borrow, and earn yields with their assets.
Coinbase’s extensive Bitcoin holdings back the entire supply of cbBTC. As of now, Coinbase holds over 843,783 Bitcoins in custody, valued at around $48.7 billion, representing more than 4% of the total Bitcoin supply. This ensures robust liquidity for cbBTC holders.
The number of cbBTC tokens in circulation will be directly limited by the amount of Bitcoin Coinbase owns.
The mechanics behind cbBTC are simple yet effective. When users transfer Bitcoin from Coinbase to an address on Base or Ethereum, their BTC is automatically converted into cbBTC at a 1:1 ratio. This conversion happens seamlessly, and the reverse process occurs when cbBTC is sent back to a Coinbase account, transforming the wrapped asset back into Bitcoin.
Unlike a typical token launch, cbBTC will not have a separate order book or trading pair on Coinbase, but it will be accessible on decentralized exchanges (DEXs) like Aerodrome and Curve. Additionally, third-party exchanges may choose to list cbBTC in the future.
The introduction of cbBTC is not just a technical advancement but also part of Coinbase’s broader mission to expand decentralized financial access.
Will Robinson, Coinbase’s Vice President of Engineering, has highlighted cbBTC’s potential to bring “1 billion people on-chain.”
By providing Bitcoin holders with access to DeFi applications such as Aave, Compound, and MakerDAO, cbBTC enhances the utility of Bitcoin, helping users integrate their BTC into a wider financial ecosystem.
With the growing demand for Bitcoin-based DeFi products, cbBTC positions Coinbase as a leader in the tokenization space.
Notably, Coinbase’s move comes shortly after BitGo’s announcement regarding custody services for wBTC, further fueling competition in the wrapped Bitcoin market.
With support from major DeFi protocols, cbBTC is could play a key role in shaping the future of decentralized finance.