Unilever subsidiary brand Axe is going to drop 100 Dogecoin-themed antiperspirant deodorant sticks this Wednesday.

As reported by U.Today, the limited edition of “Dogecan: The Stick” was initially announced on “Dogeday,” which is celebrated on Apr. 20, abbreviated as 4/20.

Dogecoin fans have to register in advance in order to be able to purchase one of the sticks with the help of their favorite meme coin.      

Last year, Axe also dropped a “crypto scented” body spray inspired by the top meme cryptocurrency roughly a year ago. It initially intended to release a limited edition of such cans if the price of Dogecoin were to reach $1.

One of the leading deodorant brands decided to give away some of them for free despite the fact that DOGE failed to achieve the aforementioned price milestone. The community managed to snatch up the free cans in only 10 minutes.

As reported by U.Today, the price of Dogecoin recently surged to $0.171, the highest level since early April, after social media giant Twitter announced that it had reached an acquisition agreement with Tesla CEO Elon Musk.

The high-profile deal is expected to boost the adoption of Dogecoin given that the Bitcoin parody is the favorite cryptocurrency of the cenbillionaire.

However, the cryptocurrency quickly gave up its gains, plunging by more than 13%. That said, DOGE remains among the top 10 biggest cryptocurrencies by market capitalization.

Axe, one of the most popular personal care brands owned by British company Unilever, has just announced a limited edition of a Dogecoin-themed deodorant in a tweet.

The first batch of 100 items will be available soon, according to the company. Axe has clarified that they will be available for purchase with Dogecoin.

The announcement was made on the occasion of “Dogeday,” which is celebrated on Apr. 20. The choice of the date is an obvious nod to the pot 4/20 joke that has been overused by centibillionaire Elon Musk, who happens to be the most vocal supporter of the original meme cryptocurrency.

A year ago, the supporters of the meme cryptocurrency attempted to push the price of the biggest meme cryptocurrency to $1. The attempt failed, but the Bitcoin parody did end up surging to $0.73 in early May before witnessing a rapid crash. Dogecoin is currently down 80.84% from its all-time high, currently trading at $0.14 on major spot exchanges.

This is not the first time Axe promised to make crypto-scented body spray last year. Despite Dogecoin not hitting $1, the company started giving away cans of Axe Dogecan to some superfans of the top meme cryptocurrency who had to register in advance to get it.   

As reported by U.Today, Unilever has also decided to join the metaverse. It filed several trademark applications in late March to offer virtual goods, such as deodorants and antiperspirants, under the AXE brand. 

Kraft Heinz Co. (NASDAQ:KHC) subsidiary Oscar Mayer’s Dogecoin (CRYPTO: DOGE)-themed hot dogs has sold for $15,000 in an auction on eBay Inc. (NASDAQ:EBAY).

What Happened: Oscar Mayer said on Twitter that a single pack of “Hot Doge Weiners” was sold for $15,001 and the auction has closed. According to the Guinness Book of World Records, the most expensive hot dog was previously sold for $169 in 2014.

WE DID IT! The #DogeArmy sent our Hot Doge Wieners TO THE MOON and raised $15,001.00 for @FeedingAmerica – The auction is officially closed so we’ll send this meaty prize out to the winner for them to HODL forever. Thank you all and remember: #DoOnlyGoodEveryday pic.twitter.com/Yw3AVi9MLd

— Oscar Mayer (@oscarmayer) August 8, 2021

The winner of the auction will receive the “one-of-a-kind,” 10-pack of hot dogs featuring the Shiba Inu image and the cash equivalent of 20,000 dogecoins – worth about $4,800 at the time of writing. A total of 76 bids were received in the auction, which was announced by Oscar Mayer last week.

See also: How To Buy Dogecoin (DOGE)

All proceeds from the sale will go to the hunger relief organization Feeding America as part of eBay’s Auctions for Charity.

Why It Matters: Oscar Mayer is the latest company to ride the dogecoin hype.

Consumer packaged goods company Conagra Brands Inc. (NYSE:CAG) and candy bar Snickers have used the joke cryptocurrency for marketing purposes earlier this year.

See Also: This Reddit-Based Cryptocurrency Is Outpacing Dogecoin Gains Over Past Month

Dogecoin’s acceptance as a payment option by companies has also gained momentum this year.

It was reported in July that Burger King Brazil is now accepting the meme cryptocurrency as a payment method for the purchase of Dogpper, a dog snack it recently introduced. The “Burger King” brand is owned by Restaurant Brands International Inc. (NYSE:QSR).

Price Action: Kraft Heinz shares closed 0.7% higher in Friday’s trading at $37.20.

Dogecoin is down 4.8% during the last 24 hours, trading at $0.2411 at press time.

Read Next: Ethereum, Bitcoin, Dogecoin Turn Red As Weekend Rally Simmers Down

Photo: Courtesy of Oscar Myer

After a great number of well known product brands like Burger King, Axe, Snickers, Milky Way, and Slim Jim have been riding the dogecoin hype, the American meat and cold cut manufacturer ​​Oscar Mayer has also jumped on the dogecoin bandwagon. Similar to Axe, Oscar Mayer has also created a dogecoin-centric product and is auctioning a “10-pack of weenies” that features the famous Shiba Inu.

A 10-Pack of Doge-Themed Weenies

Oscar Mayer is a well known hot dog and cold cuts as the Kraft Heinz-owned firm has been around for years. In fact, the Mayer brothers started crafting bratwurst, liverwurst, and weisswurst products back in 1883. In recent times the Chicago-based company’s official Twitter account has been tweeting about the notorious crypto-asset dogecoin (DOGE).

The company has joined a number of well known brands getting in on the dogecoin hype. Just recently Axe released a limited edition Dogecan “crypto scented” body spray and a few Burger King locations in Brazil came out with a dogecoin-themed dog biscuit for pets.

The hot dog company Oscar Mayer has also crafted a dogecoin-centric product and the firm is auctioning a 10-pack of hot dogs that feature the Shiba Inu image. Oscar Mayer says the package also comes with the cash equivalent for 20,000 DOGE as well and there’s only one for the taking.

The company’s Twitter account said that proceeds from the Ebay auction will be given to feedingamerica.org, a U.S. hunger-relief charity.

“We’re back and this time with [$] even more [$] much wow. This limited-edition pack of Hot Doge Wieners now comes with the cash value of 20,000 DOGECOINS. Only one pack exists though,” Oscar Mayer tweeted on Thursday. The tweet also leads to an Ebay auction URL which shows there’s two days left to bid on the 10-pack of Oscar Mayer wieners. At the time of writing, the highest bid for the package of hot dogs is $13,100. The Ebay description says:

Very meat. So wiener. Much taste. Keep It Oscar, on your trip to the moon and help a good cause at the same time with this one-of-a-kind 10-pack of weenies. The winner of this auction won’t just receive the only pack of Oscar Mayer Hot Doge Wieners in the world, but also enough cash to purchase 20,000 dogecoins. All proceeds will be donated to Feeding America. Good luck and #DoOnlyGoodEveryday!

The Oscar Mayer Hot Doge Wiener package auction ends on August 8th, 2021 and the highest bidder will get the 10-pack and the “cash equivalent to purchase twenty-thousand (20,000) dogecoin.” According to the Ebay auction listing, the dogecoin (DOGE) cash equivalent will be “based on the value of twenty-thousand (20,000) dogecoin at auction close.”

What do you think about the 10-pack of Oscar Mayer Hot Doge Wiener auction on Ebay? Let us know what you think about this subject in the comments section below.

Image Credits: Shutterstock, Pixabay, Wiki Commons, Oscar Mayer, Axe, Burger King, Ebay,