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GameStop, the embattled video game store and meme stock, launched<\/a> a non-custodial<\/a> Ethereum browser wallet in beta on Tuesday. Users control their assets and must manage the wallet\u2019s private keys themselves.<\/p>\n The wallet is available from the Chrome Web Store for the Chrome and Brave browsers, and an iOS version of the app is \u201ccoming soon.\u201d<\/p>\n The new wallet precedes GameStop\u2019s NFT marketplace, which the video game store expects to launch by September. In February, GameStop announced a partnership with Immutable X, an Ethereum Layer 2 for NFTs, to build the marketplace<\/a> and launch a $100M development fund. Loopring will also help develop GameStop\u2019s NFT marketplace<\/a>.<\/p>\n GameStop\u2019s wallet supports Layer 2 transactions on the Loopring rollup network. Loopring transactions are cheap, and secured by Ethereum\u2019s base layer.\u00a0Etherscan estimates<\/a> that transfers on the Ethereum mainnet cost about $1.30 and swaps are priced at $10.45. The same transactions cost $0.02 and $0.50 on Loopring, according to L2fees<\/a>.\u00a0<\/p>\n GameStop\u2019s brick-and-mortar shops suffered when the gaming industry went mostly online-only, but the company\u2019s stock went viral in early January after retail investors piled in. The price of GME surged from $19 to highs of $483 in January 2021 before crashing to $40 in February. GME then hit $342 last June but now trades for $96. In its fourth quarter financials, GameStop reported<\/a> losses of $147.5M, equating to a loss of $1.94 per share.\u00a0<\/p>\n While plenty of crypto fans are looking forward to GameStop\u2019s NFT marketplace, gamers have pushed back against NFTs<\/a>, criticizing the energy expenditure associated with Proof-of-Work and the extractive business models game studios use when leveraging nonfungible tokens.<\/p>\n In February, Team17, the developer of Worms<\/em>, canceled plans to launch NFTs<\/a> less than one week after its announcement drew criticism from fans and one of its development partners.\u00a0<\/p>\n During the same month, Electronic Arts (EA) CEO Andrew Wilson said the company is no longer \u201cdriving hard<\/a>\u201d on NFTs. Sega announced NFTs in April 2021, but after persistent criticism, the company said<\/a> it will \u201ccarefully assess\u201d users\u2019 concerns before launching them.<\/p>\n<\/div>\n